Stimorol teams up with These Days

Following a pitch process, Stimorol, which is part of the Mondelez group, has selected These Days as its lead agency for Belgium, the Netherlands and Luxembourg.

These Days will be responsible for the continued rollout of the ‘Dare to open your mouth & good things will happen’ line. Further details are not yet available as the first campaign is scheduled to be launched early 2017.

Jim Versteylen - Marketing Manager Gum&Candy BeNeLux:

“Stimorol needed a partner capable of anchoring a strong strategic vision with a clear message in a transparent communication and activation plan. Most of all, it was their fresh and original take on the brand and their impressive digital background that convinced us that These Days is the ideal partner to help Stimorol grow in the future. Needless to say, we are very much looking forward to this promising collaboration.”